The first Alternative Channel Forum organized by Alternative Channel in conjunction with Iwith.org is an unprecedented event because of it’s importance as well as the topics to be addressed. The event originated with the intention of promoting use of new Internet applications between third sector actors (associations, foundations, NGO’s). Some 200 people interested in learning how to participate in the web 2.0, how to put a video on the Internet, o how to improve visibility on the network are expected to participate.

The day is divided into three main themes:

1. Social Networks: viral marketing, publishing and sharing information
2. Influencing, awareness and responsibility
3. Communication for development: TIC and social transformation

In turn, these themes will be analyzed in 3 formats:

• Seminaries: Round table of international experts to debate the latest technological tendencies at society’s disposal.
• Speaker’s corner: A stand to present creative Internet and video examples. Open mic for all participants that want to present their videos published in Alternative Channel.
• And video reporting workshops for NGO’s: In collaboration with the Autonomous University of Barcelona, we offer training sessions for scripting, filming and setting-up a video report taught by audiovisual professionals.

During the Forum, the prizes for the Alternative Channel Video Competition on Sustainable Development, which is discussed on our website, will be awarded. The competition hopes to promote the production and circulation of short and original videos about present day topics, awareness campaigns, actions and initiatives related to sustainable development. During the Forum’s closing ceremony, the jury will award the 8,000 euro prize for the best video in French and the 8,000 euro prize for the best video in Spanish.